The Emoji
U+1F196 ยท :ng_button:
Seen as an obscure, semi-ironic emoji that signals disapproval in a theatrically formal way; mostly used by those aware of its Japanese origin or meme context.
Understood by tech-savvy users as 'no good' or 'not approved'; occasionally used in professional or semi-formal digital contexts to signal rejection.
Recognized among younger, digitally fluent users as a rejection symbol; not widely used in casual conversation and may be unfamiliar to older demographics.
Universally interpretable as some form of 'no' or 'not acceptable' due to the NG letters, though its specific cultural origin is lost on most global users.
Primarily understood by tech-literate youth as 'not good'; not a common part of everyday emoji vocabulary in general conversation.
Used occasionally by younger users in online communities to flag bad content or signal disapproval; not mainstream.
NG (ไธๅฅฝ/ไธ่ฟ) is a recognized concept in Chinese broadcasting and quality control, making this emoji more contextually legible than in many other regions.
Highly recognizable as NG (ใจใใธใผ) โ a standard term in Japanese TV, manufacturing, and daily life for something that doesn't pass; used correctly and frequently in relevant contexts.
NG is a borrowed term used in Korean broadcasting and entertainment ('NG ์ฅ๋ฉด' means blooper/outtake), making this emoji understood among media and entertainment fans.
Similar to Japan and South Korea, NG is an understood term in Taiwanese media production contexts; recognized by entertainment and tech communities.
NG is familiar from Cantonese broadcasting culture; the emoji is understood but not heavily used in casual messaging.
Understood as 'no good' among English-fluent and digitally active youth; occasionally used in group chats to reject plans or flag bad content.
Recognized by younger, internet-savvy users as a rejection symbol; not part of mainstream emoji vocabulary.
Known in production and media contexts where NG is a borrowed English term; casual use is limited but growing among digital-native youth.
Used by tech and media communities who are familiar with the NG concept; broader population may not immediately recognize it.
English fluency means NG is understood as 'no good'; used in professional and semi-formal digital contexts by some users.
Limited use; younger, digitally connected users may understand it as 'not approved' but it is not culturally embedded.
In the diverse, cosmopolitan digital culture of the UAE, it is understood by many as 'not good' or 'rejected,' particularly in professional and multinational contexts.
Recognized by internet-fluent youth as a rejection or disapproval symbol; not widely used in everyday Arabic-language chat.
Understood by tech-savvy users as a 'not good' or rejection marker; limited penetration in mainstream casual communication.
Known in media and production circles where NG terminology is used; broader casual use is limited.
English-speaking digital users understand it as 'no good'; often used humorously to reject bad behavior or ideas in group chats.
Understood by digitally active users across language groups as 'not good' or rejected; occasionally used in work or school group contexts.
Known among tech and pop-culture aware users; used ironically or sarcastically to reject something in a formal-looking way.
NG is not a native French term so the emoji is less intuitive; younger, internet-connected users understand it through global meme culture.
Recognized in manufacturing and quality-control contexts (where NG aligns with German precision culture); used correctly in professional digital contexts by some.
Limited organic use; understood as a 'no' symbol by those familiar with English internet culture but not widely adopted.
Used by younger, meme-literate users who encounter it through international content; carries a humorous, dramatic rejection connotation in Brazilian internet culture.
Known among digitally active youth through English-language media; used to reject plans or call out bad content in a theatrical way.
Broadly understood as 'no good' by English-fluent internet users across Latin America; usage is sporadic and mostly ironic.
Used by those familiar with Japanese or Korean media culture; also picked up in meme contexts to dramatically reject something.
Primarily used by tech professionals, Japanese media enthusiasts, and Unicode early adopters who understood its literal NG meaning from broadcasting and manufacturing.
Began appearing in broader online communities as emoji use exploded; used mostly literally to signal 'not good' or 'rejected,' with limited ironic use.
Ironic and meme usage increased alongside a general trend of repurposing obscure emojis; appeared in roast culture and quality-control meme formats.
Largely a niche, ironic emoji used by those who appreciate its obscurity; spikes occasionally in meme cycles but remains low-frequency compared to mainstream rejection emojis like ๐ซ or โ.
The ๐ emoji represents the letters 'NG' enclosed in a blue square, standing for 'No Good' โ a term used to indicate something is incorrect, failed, or unacceptable.
A theatrical, semi-ironic way to say something flopped, failed, or is not acceptable โ often used in comment roasts.
Straightforward signal that something is not good or not approved, especially in professional or semi-formal group chats.
Gen Z rarely uses this emoji organically; when it appears it signals something is cringe, failed, or deeply not it. Often used ironically to mock overly formal rejection language.
A neutral rejection or disapproval signal used in professional, quality-control, or casual digital communication to indicate something does not meet standards.
The boxed format lends an air of institutional authority to the rejection, making it feel more definitive and less personal than a simple 'no,' which can soften or amplify the sting depending on context.
The shortcode for NG Button is :ng_button:
Rarely used in flirting; if used, it playfully signals 'try again' or 'that line didn't work' without being too harsh.
Generally safe; no sexual, violent, or hateful connotations. In rare cases could be used condescendingly to dismiss someone's ideas or work.

Appearance varies by platform and device. Google Noto, Twemoji, and OpenMoji are open-source.