- bio usage
- Used in bios of mom bloggers, lactation consultants, postpartum doulas, and maternal wellness advocates.
- story usage
- Shared in stories documenting nursing journeys, breastfeeding milestones (first latch, weaning), or World Breastfeeding Week content.
- aesthetic usage
- Fits into the 'soft life mom' and 'earth mother' aesthetics; often paired with warm neutral tones, linen textures, and natural light photography.