- bio usage
- Placed in bios by goths, alternative aesthetics, or dark humor accounts to signal personality — e.g., '⚰️ certified dead inside'
- story usage
- Reacted to funny or relatable story content; placed over memes or used in polls about suffering and exhaustion.
- aesthetic usage
- Central to dark academia, goth, and spooky aesthetic accounts; appears in flat-lays with candles, black roses, and Halloween decor.