- bio usage
- Used in bios by users who want to project a mysterious, dreamy, or unbothered aesthetic. Common in lo-fi, dark academia, and mental health advocate accounts.
- story usage
- Added to moody or gray-toned stories, rainy day aesthetics, or 'I'm having a dissociative episode but make it aesthetic' type content.
- aesthetic usage
- Aligns strongly with the 'soft nihilism' and 'cloud aesthetic' Instagram niches โ foggy landscapes, minimalist photos, and emotionally neutral captions.