- bio usage
- Common in bios of K-pop fans (especially BTS ARMY), mental health advocates, astrology enthusiasts, and users with purple-toned aesthetic themes.
- story usage
- Used in story stickers, poll reactions, and Q&A responses to signal warmth and support. Often paired with purple-tinted visuals or night sky aesthetics.
- aesthetic usage
- A staple in lo-fi, dark academia, cottagecore-adjacent, and galaxy aesthetics. Frequently appears in aesthetic grid posts and mood boards.