- bio usage
- Placed in bios by women scientists, medical students, researchers, or anyone in a STEM field to signal their profession and identity. Especially common among Black and Brown women professionals.
- story usage
- Used in stories celebrating lab results, graduation, new research publications, or acceptance into STEM programs. Also used during STEM-themed Instagram takeovers.
- aesthetic usage
- Fits into the 'clean girl academic aesthetic' and 'dark academia' visual feeds, often paired with photos of lab equipment, textbooks, or scientific diagrams.