- meme usage
- Used in tweets to signal unhinged cheerfulness or to react to chaotic news with performative delight.
- sarcasm patterns
- Frequently placed at the end of sarcastic tweets to soften or undercut the sarcasm with faux wholesomeness.
- quote tweet context
- Added to quote tweets when amplifying relatable or absurdly funny content with cat-energy approval.
- trending context
- Spikes during National Cat Day, viral cat moments, or when a pop culture figure is compared to a cat.
- reply use
- Used as a one-emoji reply to indicate 'this is peak content' or 'I am satisfied with this information'.