- bio usage
- Placed in bios by gay men or couples to signal relationship status, e.g., 'taken ๐จ๐ฝโโค๏ธโ๐จ๐ป' or as part of a Pride-themed bio.
- story usage
- Used in couple anniversary stories, Pride month highlights, or 'relationship appreciation' posts with the partner tagged.
- aesthetic usage
- Incorporated into soft, warm-toned aesthetic posts about love, pride flags, and relationship milestones by LGBTQ+ content creators.