- bio usage
- Placed in bios by gay men or couples to identify their relationship status or LGBTQ+ identity. Also used by allies to signal inclusivity.
- story usage
- Featured in pride month stories, couple milestone posts, and representation reposts. Often paired with rainbow flag or heart emojis.
- aesthetic usage
- Used in minimalist couple aesthetic posts, warm-toned pride photography captions, and soft queer aesthetic grids.