- friend system usage
- Sent to close friends as a casual 'heads up' that you're getting a makeover, building anticipation for a new look reveal.
- streak use
- Sometimes used as a streak-maintenance snap when nothing else is happening but you're at a salon.
- story meaning
- Paired with chair selfies or stylist-in-action shots on stories to document the salon experience in real time.
- snap context
- Used in direct snaps as a teaser before sending the 'after' photo for a big hair change.