- meme usage
- Deployed when shipping two male characters, celebrities, or public figures together, or in 'they were roommates' style jokes.
- sarcasm patterns
- Occasionally used sarcastically by trolls, but most usage is genuine celebration or allyship.
- quote tweet context
- Used when quote-tweeting heartwarming gay couple content or LGBTQ+ milestone news.
- trending context
- Spikes during Pride Month, Supreme Court decisions related to LGBTQ+ rights, or celebrity same-sex relationship announcements.
- reply use
- Dropped in replies to male celebrity pairs to imply or celebrate shipping, or to show support for queer content creators.